Germano Silveira

BoFu SEO Content for SaaS & Service-Based Businesses

If you're a SaaS company or service business, you probably know how frustrating it is to spend hours on content that:

  • Doesn't rank for targeted keywords and quickly fades away
  • Doesn't generate any leads directly from your articles, forcing you to guess if your content is contributing to your bottom line in any way (or just a waste of time and money)
  • Doesn't adequately capture what makes your product/service the ideal solution for your target audience

For 5+ years, I've used BoFu SEO Content Marketing strategies to help businesses in all niches (such as data replication software, shipping and logistics services, financial reconciliation tools, etc.) dominate SERPs for high-value keywords and turn their blogs into automatic lead-gen machines. In just 1 year, I helped one client increase organic site traffic by 1,300% and generate 40+ leads per month from their blog content.

LET'S WORK TOGETHER

I can help you turn your blog into a valuable revenue-generation channel by:

  • Developing a content strategy that targets your most valuable customer segments, so you can maximize revenue and start generating leads from your blog as quickly as possible
  • Identifying high-value keywords to target --- i.e., BoFu (bottom of funnel) keywords that show commercial intent
  • Creating unique articles that convert readers by using the principles of positioning, resonance, and specificity to illustrate how your brand is the best solution to your customers' problems
  • Creating content that ranks at the top of SERPs and produces leads consistently each month

So if you want to turn your business blog into a lead-generation machine...

Shoot me an email at [email protected] so we can get started on your next project!

NOTE: Do you have a complex/technical product or service that targets a high-expertise audience --- i.e., your customers are highly informed about the subject matter? No problem!

I've created strategies and content for a data replication software company that targets high-expertise IT admins, as well as an international shipping/logistics service that targets low-expertise business owners. In both cases, my content was able to rank and convert leads (examples below).

 

Writing Samples:

1.) Resilio (Data Replication & Server Synchronization Software)

Notable Results:

  • Generated ~40 demo signups per month directly from blog articles
  • Increased organic monthly traffic by 1,600% --- from 1,200 to 20,000 organic monthly visits
  • Got 30+ articles to rank at #1 for their target keyword
  • Got 100+ articles to rank on the first SERP (top 10 placements) for their target keyword

Top-Performing Articles:

 

2.) FGX (Domestic/International Shipping and Logistics Service)

 

3.) Amagi (Cloud Broadcasting Software)

 

4.) Smart Blogger (Marketing and Writing Blog):

 

5.) Inbox Army (Email Marketing Agency):

 

Topics: B2B, SaaS, Service Firms, Technical Content
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