Shauna Johnston
Fintech founders and marketers: You can engage more customers with informative, relatable content. I can help.
I’ll help you:
- Grow audience awareness of your product or service
- Level up your thought leadership in the fintech industry
- Gain customer trust and convert sales
Hi, I’m Shauna. I’m a freelance writer for fintech companies.
- I write informative and straightforward content to help fintech companies engage their customers.
- My specialty is explaining complex topics in an easy-to-understand way.
- I act as your business partner by providing reliable, on-time services that align with your goals.
- I have nearly a decade of experience in the financial services industry. I am reliable, responsive, and eager to dig into complex topics.
I’m a former CPA who spent nearly a decade specializing in corporate income tax.
I worked for a Big 4 public accounting firm for several years before joining the tax department at a technology company. During my career as a CPA, I focused on researching and writing about various business tax issues. My specialty is explaining complex topics in an understandable way.
Ultimately, I decided to switch careers to focus solely on writing. Much of my CPA experience helps me be a better freelance writer. For example, tax accounting is a fast-paced, deadline-driven industry – it requires quick learning and versatility (along with a host of other skills).
Thanks to my CPA background, I’m familiar with the pressures that business leaders face. I understand the importance of revenue growth and the complexities of financial reporting.
As a freelance writer, I use my background to help fintech companies grow brand awareness and develop thought leadership.
In addition to writing engaging content, I support your business by:
- Meeting deadlines
- Delivering a high-quality work product
- Building client relationships based on trust
- Supporting sales growth
I specialize in writing informational content for the fintech industry:
- Blockchain & cryptocurrency
- Cashless payments
- Financial management services
- Borrowing & lending platforms
View samples of my previous work here.
Services include:
- White papers
- Articles & blogs
- Website copy
How it works:
- We align on your goals through a free consultation, then decide which services will best fit your situation.
- I write your content while you get back to your other priorities.
- Once you’re happy with the copy, the final version is yours.
