Hello, I am Pat Casello-Maddox and I live in Minneapolis.

I am a health, wellness and personal development copywriter and content specialist. My passion is helping you build your  business and brand by providing SEO and target-audience focused copy, case studies and content.

I have many years of experience as a health care provider, educator and writing entrepreneur.   My mission is to support health and wellness businesses in connecting great products and services to current and future customers. My special focus is working with companies whose mission is to improve the patient experience and access.

As a certified SmartBlogger Content Marketing writer and an AWAI Copywriter and Case Study Specialist, I can provide SEO-focused, engaging copy and content to reach your audience. I specialize in emails, lead generation, blogs, website articles, newsletters, ultimate guides, case studies, sales letters, and online scripts and courses.

I have studied  Jeff Walker's Product Launch Formula and Ryan Levesque's ASK Method quiz funnels for lead generation, marketing, and sales.

What Sets Me Apart?

I have worked in the corporate world, higher education, and clinical care.. I provided care for patients in private clinics, hospitals, transitional care, and outreach facilities as a Doctor of Chiropractic and a Chinese Medicine practitioner. These experiences provided me with a rich background of both diverse patient and health care concerns. I have a broad and deep knowledge of traditional and alternative therapies, nutrition, supplementation, exercises and lifestyle consultation and care.

I specialize in combining patient narratives (stories) with comprehensive and successful treatments. These skills translate to my copy, case study, and content creation to reach your audience with engaging, persuasive copy.

Testimonials:

Pat was a joy to work with. In our interview, she asked thoughtful questions, came very well prepared, and knew details about our business that had obviously come through lots of thorough research. She's collaborative in the writing and editing process and holds the businesses she works with in very high esteem. I would highly recommend working with her to anyone.

Molly Pearson, Brand Manager, The Couples Institute, Menlo Park, CA

                          Dr. Chad Koterba, DC, Ultimate Health Chiropractic, Eagan, MN

Over fifteen years as an online associate professor and project manager make me easy to work with remotely. I am comfortable communicating with and learning technology.

My project management experience and process allow me to help you develop your project scope, to research material and topics you provide or request, and to offer regular status updates through review and approval of a final project.

Please see examples of my work below. You can reach me at pmcasellomaddox@gmail.com, www.linkedin.com/in/patricia-casello-maddox-health-right-patient-experience.

Examples of My Work (Quiz Funnel, Content Brief, industry presentation sample, Medium, LinkedIn, Guest Posts, Twitter):

Bucket.io Quiz Funnel - in -process for lead generation and sales launch "What's Keeping You From Accessing Better Online Healthcare?"

SEO Content Brief Sample 35 Successful Online Business Ideas You Can Start Quickly

Northwestern Health Sciences University's Annual Great River Symposium for acupuncturists and herbalists.

Success Champions: Failure is Feedback Mindset

Honey Good: Perfect Morning Routines for Women Over 50

Medium: 7 Ways to Rebound from Failure Stronger Today

LinkedIn: Effective Online Couples Therapy - Challenges and Solutions 2020

Twitter: Effective Online Couples Therapy - Challenges and Solutions 2020

Medium: How Successful People Turn Crisis Into Opportunity

LinkedIn: Successful Chiropractic Businesses Align and Adapt a Patient-Based Mindset

Medium: 5 Overlooked Strategies for Lower Back Pain

LinkedIn: How Business Heroes Outlast Coronavirus, Serve Community

LinkedIn: Reduce Flight Health Risks: Toxic-Free, Cool, Comfortable Travel Pillow

LinkedIn: Treating Cancer Survivors Insomnia